Aim
This unit standard is intended for those individuals who are responsible for displaying merchandise visually in a wholesale/retail outlet where there is some freedom to merchandise within the provided broad guidelines or parameters.
Content
What is visual merchandising
Merchandising categorisation and grouping
Item presentation principles : selling solutions/images
Physical presentation techniques
Signage for displays
Principles of cross merchandising
Accessorising in visual merchandising
Preventing stock losses whilst merchandising
Housekeeping standards for maintaining visual merchandising
Outcome
At the end of this workshop the delegates will be able to plan a visual display in a way that customers find attractive and appealing, increase sales and prevent stock losses whilst merchandising.
SAQA US ID NQF LEVEL
114907 03