Web Project Management  (Specialised Course – also part of the E-Marketing Professional Gold certificate)

If you are a marketing executive, business owner, sponsor or Project Manager, you need to know how to manage your web projects to be in scope, on time, in budget! You want to ensure that strategic decisions, however radical, happen in a balanced and organised way. We help you through that thinking so you can innovate with confidence. This course will teach you the skills that make Web Project Managers worth their weight in gold!

The Britefire course will help you formulate projects, define requirements, plan realistic dates, make realistic promises, set and manage realistic expectations, deliver better quality and have satisfied customers. Based on the very latest thinking and experience in the US and UK, you will learn up-to-date rigorous skills and knowledge for anyone who is planning to become certified in Project Management.

You will gain the comprehensive understanding, foundation, experience, techniques and tools to manage the project life cycle:
 
•  Understand the nature of web projects and how to strategically integrate them into your organisation
•  Define and manage the project scope and work within organisational constraints of time, cost, quality and budget 
•  Define requirements that are tied to a deep understanding of the stakeholder needs
•  Put together the right multi-disciplinary team for your web project
•  Manage and embrace change
•  7 step methodology for Web Project Management
•  Manage execution to get the project done on time and within budget

You will acquire an arsenal of professional PM skills, tools and techniques, and the confidence to use them; best practices, inspiring and enlightening examples, and guidelines for staying in tune with developments in the future.

Why Web Project Management?

In today’s competitive and fast-paced environment, the creation of high quality products and services is critical to the survival of any organisation. Well managed projects are an important part of this because they are recognised as one of the most effective ways for achieving change and getting things done successfully.

In a web environment the business culture expectation is that things work at ‘web speed’ – they need to be fast, flexible and responsive to changes and opportunities. Working in such a liberal and real-time environment is fraught with dangers and failed e-projects are legion. It is therefore important that the work is done within the context of a project framework – a project framework that provides agile and professional processes that ensure that the project gets to where it is going – on time and in budget.

Who Should Attend?

This course is aimed at anyone who is involved in projects (or work that should be packaged into projects)

If you are a frustrated IT or web developer because you have too much work, not enough time and are constantly swimming against the tide, then this course is for you. It will help you formulate projects, define requirements, plan realistic dates, make realistic promises, set and manage realistic expectations, and deliver better quality and have satisfied customers.

If you are a marketing executive or business owner or sponsor, you need to know how to manage your projects and those who are working on them for you. You need to know how to use the project environment to ensure that you get what you want when you want it, and that you aren’t going to be presented with any surprises.

If you want to pursue a career in Project Management then this course is for you too. It will provide you with the professional disciplines, know-how and skills that any PM professional needs to put together and run any project, no matter what its scope or focus.

• Project managers, aspiring project managers
• Project team members (developers, techies, design and creative team members, quality assurance)
• Agencies – client services, account management, project management and team members.
• Business professionals and stakeholders (whether you are the financial sponsor of the project or a technical or marketing consultant to the project)
• Functional management looking to develop project management disciplines within your organisation

The course is of particular value to people who are involved in web related projects.

Course Leader

The course is led by Karen Parkin, a digital strategist, web PM, corporate e-commerce expert and international internet business veteran, who has managed major award-winning web development projects for some of the world's largest corporations.

What previous participants have said:

‘It is a concise and in-depth view of the theoretical and practical applications of the methodologies in an industry that is constantly changing.’ D. van der Westhuizen (Shape Shift)

‘The tools/techniques learned are all fundamental for every day tasks. The course has equipped me with the knowledge and know-how to feel more confident within my role.’ N. Johnson (SP Intelligent)

‘I feel like a child at Christmas! So many wonderful tools to implement; wonderful guidelines and complete structures. I can’t wait to do what I've always done before, but with confidence and knowledge that I have covered every possible aspect of a web project. Truly ecstatic!’ Z. Botes

‘I found the course very informative. It helped me think about new and exciting ways of marketing online projects and streamlining our processes. I also found many of the techniques and methodologies useful in my day to day work.’ R. Baronetti (DraftFCB)

‘I felt that for once, practical application of the theory needed went hand-in-hand with the course material. The techniques are useful and the percentage of theory relative to practical instructions was well thought out.’ K. Buys

‘It’s enlightening, relevant and focuses on the key issues of Web Project Management. And encompasses a number of project management styles.’ T. Hlitana

‘This course reinforces the principles that will assist us in delivering quality projects and give us the guidance with respect to the tools we have at our disposal in order to be super…. At what we do, and …. enhance the business and what we can offer our clients.’ K. Denny

‘It is definitely a useful course for those unfamiliar with web PM & project management overall. The detail provided will prove very useful for wanting to improve upon implementing a process. Personally, the info provided will go a long way towards my engagement with my team members -to ensure better cohesion.’ N. Noels