252204 Monitor marketing information flow and collect process marketing data NQF4
PURPOSE OF THE UNIT STANDARD
The person credited with this standard will be able to identify, gather and combine marketing information for dissemination, will also be able to review and monitor marketing information processes.
The qualifying learner is capable of:
Identifying marketing information sources pertaining to the job.
Gathering external data for information purposes.
Combining and disseminate information to marketing decision makers according to organisational polices.
Monitoring and review marketing information processes