PURPOSE OF THE UNIT STANDARD
This unit standard is intended for people working in a wholesale or retail outlet that sell goods or services to customers in a wholesale/retail outlet. Persons credited with this standard function under general supervision and carry out established and familiar procedures in familiar environments.
These persons are also able to approach customers in a positive manner, identify the customer's needs, match outlet products to identified needs, overcome objections, close the sale and promote future business.
Qualifying learners will be capable of:
Establishing the customer's need.
Offering products to customer.
Overcoming customer objections.
Closing the sale.