PURPOSE OF THE UNIT STANDARD Learners acquiring this standard will be learning towards obtaining a national qualification or are working within a management environment, where acquisition of competence against this standard will add value to learners job, or chances of finding employment. The qualifying learner is capable of: Identifying and explaining the external environment`s influence on an organisation Explaining and applying the strategic decision making process in the transport industry Designing work structures and providing overall leadership to strategic business units and departments Interpreting, applying and communicating strategy Developing tactical and operational plans to facilitate and co-ordinate strategic objectives Developing appropriate business / department structures to support and applying conflict resolution skills