The internet has changed the way people live their lives, complete tasks, learn and interact with one another.
It's hard to think of something we can't do without the internet, from shopping to attending a meeting with people in different parts of the world from the comfort of your own home. The internet has the capability of bringing people closer together.
Digital Marketing looks to use the capabilities and reach of the internet to advertise products all over the world.
There are several different channels we can use to market and advertise our products. These channels include social media platforms, search engines, websites, emails and mobile applications.
Here's Where to Find Digital Marketing Courses For People Who Are Working
- Academic Institute of Excellence (AIE) - Offers a Digital Marketing, Social Media and Design Certification, which upon completion will also give the student a Print Media and Web Design Certificate.
- University of Cape Town (UCT) Online - Offers a Digital Marketing online short course which takes place over 10 weeks
- The Digital School of Marketing (DSM) - situated in Randburg, the school offers a wide selection of Digital Marketing courses
- Red and Yellow: Creative School of Business - Offers a variety of online courses in Digital Marketing ranging from an Advanced Diploma in Digital Marketing to a National Certificate in Digital Marketing and several short courses.
- University of South Africa (Unisa) - Offers the opportunity to study Digital Marketing online
- University of Witwatersrand (Wits Plus) - Offers a 14-week short course in Digital Marketing that will commence in a series of night classes
- AAA School Of Advertising - Offers a four-year Bachelor Of Arts In Marketing Communication - Part-Time
- Rosebank College - Offers a higher certificate course in Digital Marketing.
Be sure to do your own research on the course offered by the institution of your choice. You should also check whether the course you are pursuing is accredited and if it's not, what are the implications of this.