PURPOSE OF THE UNIT STANDARD
This Unit Standard is aimed at giving the learners a fundamental understanding of the importance of innovation in business success. The learner will gain knowledge of specific techniques for releasing creativity in the development a viable business venture.
It will also address the behavioural (psycho-social) barriers that contribute to failure in starting and sustaining an enterprise.
The qualifying learner will be able to:
Develop specific techniques for releasing creativity in developing ideas/opportunities for a new venture.
Determine the role of innovation in the development and growth of a new venture.
Apply principles and practices of innovation in the development and growth of a new venture.
LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING
Learners accessing this qualification will have demonstrated competence in Computer Literacy, Mathematical Literacy and Communications at NQF level 3 or equivalent.
UNIT STANDARD RANGE
Thinking Skills and idea generating techniques.
Analytical and creative thinking in a business context.
The individual's context may include family, community, spaza, organisation or business.
Entrepreneurial characteristics include, but are not limited to commitment, energy, need to achieve, tolerance for stress, decisiveness, and ability to deal with failure.