To be successful in a competitive market, it is critical for SMMEs and entrepreneurs to understand the importance of marketing to the survival of their business. By gaining a deeper understanding of marketing principles, businesses are in a better position to meet and exceed customer and other stakeholder needs and to formulate and implement marketing strategies that will lead to greater competitiveness, profitability and survival. This programme will offer marketing insights and transfer skills that will enable candidates to compile a marketing plan for their business.
Project management is about developing and implementing a product, service, event or facility within a predetermined time frame, budget and quality parameters.
CTU Training Solutions (PTY) Ltd, established in 1987, is a private tertiary educationprovider.